Published date: 18 May 2022
Closed early engagement
Contract summary
Industry
Research and experimental development services - 73100000
Research and development consultancy services - 73200000
Design and execution of research and development - 73300000
Location of contract
London
Procurement reference
FR18052022
Published date
18 May 2022
Closing date
26 May 2022
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
No
Description
Fake reviews are reviews that do not reflect an actual consumer's genuine experience of a good or service. In 2021, BEIS launched the Reforming Consumer and Competition Policy (RCCP) consultation, which sought views on ways for government to address the issue of fake online reviews and proposed adding practices related to this to the list of automatically unfair commercial practices in Schedule 1 of the Consumer Protection from Unfair Trading Regulations (CPUTRs) 2008. The department also sought views on ways to address the issue of commissioning and/or incentivising a person to write or submit a fake review.
The department published its response to the consultation in April 2022, noting that the majority of respondents agreed that fake reviews were a concern and not helpful to consumers. Government remains committed to ensuring that consumers can shop online with confidence where their decisions are based on reviews and will consult in due course on adding fake reviews to the list of banned practices in the CPUTRs. This will give greater clarity to businesses and, where fake reviews are posted, allow enforcers to take effective action quickly.
Government is also keen to work with businesses and consumer groups to ensure any further requirements in legislation are clear and proportionate, supporting businesses in their recovery from the COVID-19 pandemic. Alongside this engagement, BEIS is looking for a partner to conduct research into the issue of online fake reviews. The results of this analysis will be used to inform policy development and ensure policy decisions are evidence based and informed by the testing of potential solutions.
The supplier will be responsible for ensuring the project fulfils the research aims and objectives outlined by BEIS. The aim of this work is to understand:
i. The prevalence of online fake reviews for a pre-determined basket of goods on the most popular third-party UK e-commerce websites
ii. How online fake reviews influence consumer choice when making online purchases
iii. The consumer detriment that occurs as a result of fake reviews and how this varies by demographic groups
iv. The effectiveness of potential non-regulatory interventions in nullifying the impact of fake reviews on consumer decisions
The department sets out a proposed research approach in the attached supporting document, which the department advises all suppliers to read through ahead of the Supplier Day. This will help to inform any discussions during the Supplier Day and provide greater insight into the research project.
When released, the Invitation to Tender (ITT) will provide more details about the expected responsibilities of the supplier in delivering the required research outputs.
More information
Additional text
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In order to provide prospective suppliers with the opportunity to gain more detail on the project and identify potential partners, BEIS are holding a Supplier Day via MS Teams on 26th May 2022 from 9:30am till 11:30am. Interested organisations please contact Rory Thompson (rory.thompson@beis.gov.uk) to reserve your place.
About the buyer
Contact name
Rory Thompson
Address
1 Victoria Street
London
SW1H0ET
England
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Closing date: 26 May 2022