Published date: 27 March 2019

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 1 May 2019

Contract summary

Industry

  • Advertising services - 79341000

Location of contract

South East

Value of contract

£3,500,000

Procurement reference

18.PROF.39

Published date

27 March 2019

Closing date

1 May 2019

Contract start date

23 September 2019

Contract end date

22 September 2023

Contract type

Service contract

Procedure type

Restricted procedure (above threshold)

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No


Description

The University of Southampton commissions advertising to promote the University in the UK and overseas to a range of audiences including undergraduate and postgraduate students, business, partners and other stakeholders. The University will appoint an agency for media advice, planning, buying and reporting.

The University is looking to build on its existing success and needs an agency that will work with it to realise its strategic goals and aspirations. The Higher Education market is increasingly global and competitive and the University needs to be proactive in meeting the challenges and opportunities that arise as a result.

The contract will be managed by Communications and Marketing to ensure quality control, brand compliance and adherence to KPIs. The agency is required to ensure that the University gains access to the best opportunities relevant to its markets, deliver value for money and measure results in a proactive fashion that ensures all activity delivers against the University's KPIs. The University expects the agency to take a 'right first time' approach to ensure that opportunity is not lost in the highly competitive and time-sensitive student recruitment cycle.

This procurement process is being conducted as a Restricted procedure; consisting of both Selection and Invitation to Tender stages.
Stage 1 - Selection Stage: An overall pass mark of 50 % shall apply to this stage. The intention is to arrive at a shortlist of a maximum of five qualified potential suppliers for formal invitation to tender. The maximum number of qualified potential suppliers will be based on the top five scores achieved. Where more than the maximum number of potential suppliers have achieved a top five score (i.e. a tie), all of those potential suppliers will be invited to the Invitation to Tender stage.
Stage 2 - Invitation to Tender (ITT) stage - A maximum of 5 qualified tenderers will be invited to submit formal tenders at this stage.

The University proposes to enter into a Contract for 4 years with the successful tenderer.
This will comprise of an initial contract period of 2 years with an option to extend by a further 1 year + 1 year subject to satisfactory performance and at the discretion of the University.
The estimated value of the initial 2-year contract term is in the region of £1,750,000 GBP (excluding VAT).
The estimated value of the 1-year extension period is £875,000 GBP (excluding VAT).
It is estimated, therefore, that the total value of this contract will be £3,500,000 GBP (excluding VAT).


More information

Links

Additional text

E-Tendering Portal: The University is utilising an electronic tendering tool, In-Tend (https://intendhost.co.uk/ universityofsouthampton) to manage this procurement and to communicate with potential suppliers and/or tenderers (as appropriate). All documentation in relation to this tender can be downloaded from In-Tend. Potential suppliers/tenderers are advised that there will be no hard copy documents issued and all communications with the University, including the submission of Selection Stage and/or Invitation to Tender responses will be conducted via In-Tend. Regular monitoring of the portal is the responsibility of the potential supplier/tenderer. If you are not already registered as a supplier with the University of Southampton, you will need to register in In-Tend in order to access the procurement documentation. Once you have logged in as a supplier: click on 'Tenders'; locate the relevant project; and click 'View Details'. Once you are in the project screen, you will be able to register your organisation against the project and access all documentation by clicking 'Express Interest'. Potential suppliers/tenderers are advised that formal expressions of interest in the project must be by way of completion and return of the relevant documents via In-Tend. Further instructions for the submission of responses are below:
To submit your return:
1. Log in
2. Click 'Tenders'
3. Locate the relevant project
4. View details
5. Click on the tab relating to the relevant project stage (e.g. 'Invitation to Tender')
6. Click on the 'Attach Documents' button and upload your return.
7. Check ALL your response documents are uploaded and displayed in the 'My Tender Return' panel.The system will only permit your organisation to make one return.
8. Click the red 'Submit Return' button.
Please note, to preserve the integrity of the procurement, all communications with the University must be made via the correspondence function within In-Tend.Publication of Award Details: In accordance with Regulation 50, paragraph (2) of the Public Contracts Regulations 2015 and subject to Article 5 and Annex 5, Part D (13) of Directive 2014/24/EU of the European Parliament and of the Council (if applicable), the University intends to publish the value of any resulting contract at the award stage, and reserves the right to do so.By submitting a response, potential suppliers/tenderers are consenting to publication of this information unless otherwise agreed in advance with the University. Costs and Expenses: Potential suppliers/tenderers are solely responsible for their costs and expenses incurred in connection with the preparation and submission of responses and participation in this and all future stages of this procurement. Under no circumstances will the University be liable for any costs or expenses borne by potential suppliers/tenderers or any of their


About the buyer

Contact name

Alice Mashford

Address

University Road
SOUTHAMPTON
SO171BJ
England

Telephone

02380 592654

Email

a.mashford@soton.ac.uk