Published date: 10 February 2015

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 23 February 2015

Contract summary

Industry

  • Advertising and marketing services - 79340000

  • Advertising campaign services - 79341400

Location of contract

BD6 2LZ

Value of contract

£4,500,000

Procurement reference

2015/S 24-40751

Published date

10 February 2015

Closing date

23 February 2015

Contract start date

23 October 2015

Contract end date

23 October 2018

Contract type

Works

Procedure type

Open procedure

Any interested supplier may submit a tender in response to an opportunity notice.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

Description

'Creative and Media Buying. YWS Communications department requires the following services: Develop campaign concepts to meet target audience and KPI's; Recommend channel choice based on budget; Pre-Testing of the concepts and preliminary executions on a representative sample of the target audience; Re-fine concepts and channel choice; These campaigns could be internal or external; Campaign Execution, via a full mix of channels, traditional and On-line channels; Media buying and negotiation across mix of channels; Marketing support. YWS requires the following services from the service provider: Operational literature creation leaflets/calling cards/bill inserts and messages; Brand Support. Industry best practice advice and innovation.'

About the buyer

Contact name

Victoria Illingworth

Address

PO Box 500
Bradford
BD6 2LZ

Email