Delivery of West Midlands Business Festival

Contract summary

Industry

• Advertising and marketing services - 79340000

• Festival organisation services - 79953000

Location of contract

West Midlands

Value of contract

£157,175

Procurement reference

tender_433270/1393214

Published date

9 August 2024

Closing date

29 May 2024

Closing time

12pm

Contract start date

1 July 2024

Contract end date

30 June 2025

Contract type

Service contract

Procedure type

Other: 3 Quote - Request for Quote Exercise under OJEU

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

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Description

West Midlands Combined Authority wishes to award a contract to a supplier who can support and delivery in collaboration with Business Growth West Midlands - West Midlands Business Festival.

The Awarded Supplier will :

1. Produce the festival brand
2. Coordinate the organisation and delivery of the 'business festival' (not to be confused with business events, business weeks, corporate events or expos), which will include identifying and liaison with key partners and external organisations to create a comprehensive programme of events that will be interesting to businesses in the West Midlands and beyond.
3. Produce, develop and deliver a comprehensive marketing and promotional programme. This includes advertising and publicising the overarching festival and working with partners for support and individual events.
4. Conclude a performance monitoring framework and economic impact assessment post festival
5. Review potential revenue streams that will naturally arise from the festival

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Award information

Awarded date

4 July 2024

Contract start date

23 July 2024

Contract end date

30 June 2025

Total value of contract

£157,175

This contract was awarded to 1 supplier.

Associate Events Limited

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About the buyer

Contact name

Procurement Team

Address

16 Summer Lane
Birmingham
B19 3SD
England

Email

katie.griffin@WMCA.org.uk