Published date: 23 April 2024

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 4 January 2024, 12pm

Contract summary

Industry

  • Market research services - 79310000

Location of contract

SE1 9HA

Value of contract

£118,178

Procurement reference

tender_400723/1348200

Published date

23 April 2024

Closing date

4 January 2024

Closing time

12pm

Contract start date

19 March 2024

Contract end date

7 March 2027

Contract type

Service contract

Procedure type

Other: Under threshold ITT

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

Ofcom has a requirement for market data informing our understanding of the role connected TV platforms play in the UK TV market, i.e. the extent to which consumers use streaming-based interfaces (on smart TVs, streaming boxes/sticks, etc.) to access TV and video content and services. Tracking take-up and usage of different connected TV platforms - the specific user-interfaces viewers use - is important in the context of our work: monitoring how UK audiences are broadly served; reviewing the effectiveness of the PSB system, including the availability, prominence and performance of PSB services online; and assessing the impact of connected TV gateways on competition and consumers' access to content.

Core, minimum requirements

Data we are seeking:
- Detailed historical and forecast data tracking take-up of connected TV devices and related providers in the UK, across smart TVs, streaming boxes/sticks, connected set-top boxes, games consoles, and any other relevant categories
- Quantitative market sizing by device manufacturer (e.g. Samsung, Amazon) and 'platform' - the operating system / user-interface - available on devices (e.g. Tizen, Fire OS, Google/Android TV)
- We have a preference for quarterly data, but would also consider data only collected on an annual basis.

Award information

Awarded date

23 February 2024

Contract start date

19 March 2024

Contract end date

7 March 2027

Total value of contract

£118,178

This contract was awarded to 1 supplier.

Informa Telecoms & Media Ltd (t/A Omdia)

Address

5 Howick Place, London SW1P 1WG

Reference

Companies House number: 991704

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Address

Riverside House, 2a Southwark Bridge Road
London
SE1 9HA
England

Email

procurementnotice@ofcom.org.uk