Published date: 6 November 2020

Withdrawn opportunity - This means that the contract has been withdrawn early. This could be due to a change of circumstances.


Closing: 17 July 2020, 12am

Contract summary

Industry

  • Market research services - 79310000

Location of contract

SW1H 0EU

Value of contract

£39,350

Procurement reference

CF-0045400D0O000000rwimUAA1

Published date

6 November 2020

Closing date

17 July 2020

Closing time

12am

Contract start date

17 July 2020

Contract end date

17 October 2020

Contract type

Service contract

Procedure type

Single tender action (below threshold)

A direct contract with a single supplier, without competition.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No


Description

The services are to support the successful launch of the COVID-19 App. Services are to survey a representative sample of the UK to explore attitudes with regards to the App in depth, to assist an understanding of download drivers. There is also a segmentation of the population based on their willingness to download the App, providing information that should assist effectively prioritising messaging and advertising spend.


More information

Previous notice about this procurement

YouGov - Policy, user testing, communications for the NHS Test and Trace App

  • Awarded contract
  • Published 6 November 2020

Links


About the buyer

Contact name

Procurement Operations

Address

39 Victoria Street
London
SW1H 0EU
GB

Email

Procurement.Operations@dhsc.gov.uk