{
    "uri": "https://www.contractsfinder.service.gov.uk/Published/Notice/releases/a2dcd1e5-a986-4ef3-8030-d9ea44c5f05d.json",
    "publishedDate": "2025-04-17T12:28:58+01:00",
    "publisher": {
        "name": "Cabinet Office",
        "scheme": "GB-GOR",
        "uid": "D2",
        "uri": "https://www.gov.uk/government/organisations/cabinet-office"
    },
    "version": "1.1",
    "extensions": [
        "https://standard.open-contracting.org/profiles/eu/master/en/extension.json",
        "https://raw.githubusercontent.com/portaledcahn/ocds_tenderDatePublished_extension/master/extension.json",
        "https://raw.githubusercontent.com/open-contracting-extensions/ocds_budget_breakdown_extension/master/extension.json",
        "https://raw.githubusercontent.com/Crown-Commercial-Service/ocds_awards_datePublished_extension/main/extension.json",
        "https://raw.githubusercontent.com/Crown-Commercial-Service/ocds_partyDetails_vcse_extension/main/extension.json",
        "https://raw.githubusercontent.com/Crown-Commercial-Service/ocds_tender_suitability_extension/main/extension.json",
        "https://raw.githubusercontent.com/open-contracting-extensions/ocds_pagination_extension/master/extension.json"
    ],
    "license": "http://www.nationalarchives.gov.uk/doc/open-government-licence/version/3/",
    "publicationPolicy": "https://www.gov.uk/government/publications/open-contracting",
    "releases": [
        {
            "ocid": "ocds-b5fd17-6df1d522-9d59-42eb-b22e-dacbd6071122",
            "id": "a2dcd1e5-a986-4ef3-8030-d9ea44c5f05d-841237",
            "language": "en",
            "date": "2025-04-17T12:28:58+01:00",
            "tag": [
                "award"
            ],
            "initiationType": "tender",
            "tender": {
                "id": "IT-184-143-SUN REF 143 - AWARD",
                "title": "Traditional Media Advertising Support - AWARD",
                "description": "The College have a requirement for the Provision of Traditional Media Advertising Support to manage Out-of-Home (OOH) advertising and radio campaigns, for a period of 24 months with the option to extend for 2 x 12 months. The successful supplier will support recruitment and marketing efforts by increasing brand awareness, generating web traffic, and driving course applications and event sign-ups.",
                "status": "complete",
                "classification": {
                    "scheme": "CPV",
                    "id": "79340000",
                    "description": "Advertising and marketing services"
                },
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79341000",
                        "description": "Advertising services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79342000",
                        "description": "Marketing services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79341400",
                        "description": "Advertising campaign services"
                    }
                ],
                "items": [
                    {
                        "id": "1",
                        "deliveryAddresses": [
                            {
                                "postalCode": "SR3 4AH"
                            },
                            {
                                "countryName": "British Oversea Territories"
                            },
                            {
                                "countryName": "Channel Islands"
                            },
                            {
                                "countryName": "Europe"
                            },
                            {
                                "countryName": "Isle of Man"
                            },
                            {
                                "countryName": "Rest of the World"
                            },
                            {
                                "countryName": "United Kingdom"
                            }
                        ]
                    }
                ],
                "procurementMethod": "open",
                "procurementMethodDetails": "Open procedure",
                "tenderPeriod": {
                    "endDate": "2025-01-24T12:00:00Z"
                },
                "contractPeriod": {
                    "startDate": "2025-05-01T01:00:00+01:00",
                    "endDate": "2027-04-30T23:59:59+01:00"
                },
                "suitability": {
                    "sme": true,
                    "vcse": false
                },
                "mainProcurementCategory": "services"
            },
            "parties": [
                {
                    "id": "GB-CFS-118764",
                    "name": "Sunderland College",
                    "identifier": {
                        "legalName": "Sunderland College"
                    },
                    "address": {
                        "streetAddress": "Durham Road, Sunderland",
                        "locality": "Tyne and Wear",
                        "postalCode": "SR3 4AH",
                        "countryName": "United Kingdom"
                    },
                    "contactPoint": {
                        "name": "Sam Ham",
                        "email": "sam.hammond@educationpartnershipne.ac.uk",
                        "telephone": "0191 5116000"
                    },
                    "roles": [
                        "buyer"
                    ]
                },
                {
                    "id": "GB-CFS-287956",
                    "name": "Different Narrative Integrated Marketing Ltd",
                    "identifier": {
                        "legalName": "Different Narrative Integrated Marketing Ltd"
                    },
                    "address": {
                        "streetAddress": "6-8 Ravensworth Terrace, Newcastle Upon Tyne,, United Kingdom, NE4 6AU"
                    },
                    "roles": [
                        "supplier"
                    ]
                }
            ],
            "buyer": {
                "id": "GB-CFS-118764",
                "name": "Sunderland College"
            },
            "awards": [
                {
                    "id": "ocds-b5fd17-6df1d522-9d59-42eb-b22e-dacbd6071122-1",
                    "status": "active",
                    "date": "2025-04-17T00:00:00+01:00",
                    "datePublished": "2025-04-17T12:28:58+01:00",
                    "value": {
                        "amount": 0,
                        "currency": "GBP"
                    },
                    "suppliers": [
                        {
                            "id": "GB-CFS-287956",
                            "name": "Different Narrative Integrated Marketing Ltd"
                        }
                    ],
                    "contractPeriod": {
                        "startDate": "2025-05-01T00:00:00+01:00",
                        "endDate": "2027-04-30T23:59:59+01:00"
                    },
                    "documents": [
                        {
                            "id": "1",
                            "documentType": "awardNotice",
                            "description": "Awarded contract notice on Contracts Finder",
                            "url": "https://www.contractsfinder.service.gov.uk/Notice/a2dcd1e5-a986-4ef3-8030-d9ea44c5f05d",
                            "datePublished": "2025-04-17T12:28:58+01:00",
                            "format": "text/html",
                            "language": "en"
                        }
                    ]
                }
            ]
        }
    ]
}